Supporting Shelters Worldwide

The DogsOf mission is to deliver love and smiles to dog lovers around the world, every day. To date, we’re proud to have built a loyal and engaged community of over 5 million people on Instagram and TikTok.

In 2017, we started @DogsOfShelters, a project focused on promoting adoptable dogs through beautiful photography and inspiring stories. We're passionate about using our platform to help get pups into their forever homes, raise awareness about adoption, and support the rescue organizations who are helping to save animals' lives every day.

We’re committed to leveraging our platforms to give back to vulnerable animals in need, which is why we’re making a strong pledge back to our community.

Our Pledge 

We donate 10% of all product sales to animal welfare organizations in need. 

Waggle is the only pet-dedicated crowdfunding platform that partners directly with leading veterinary providers, rescues, nonprofits, and pet guardians to reduce economic euthanasia in pets, thereby giving options and second chances to the pets they love.

The critical partnership between Waggle and veterinary partners ensures that funds flow directly to the pet’s medical care – a promise other crowdfunding platforms can’t give. This gives a greater level of trust and security for our donors and establishes the Waggle Difference.

Waggle seeks to ensure that our pets' lives will not be cut short because a pet guardian doesn't have the necessary funds to cover the cost of medical treatment. Waggle collaborates with other organizations, merges resources, and uses their combined influence to give pets the second chance they deserve for a happy and long life.


See Dogs We've Helped